Rivero Sales Strategy

Virtual AC™

The Participant plays the role of an Area Sales Manager of a recently amalgamated healthcare company, Rivero Derma Pro. Due to the merger the Manager must reorganise their sales region. Written and graphical information is provided, including: product sales, potential competitor information, sales representatives’ performance and logistical considerations. The aim is to supply the Business Unit Director with a written report of how the objectives can be achieved.

• Code: AEX-RSS
• Work environment: Alone
• Category: C - First Line Management

Exercise Timings & Criteria